The “Sex Sells” Syndrome in American Business!

Male-created religious doctrines designed to control the sexual behavior of females have had results the founders probably could not have imagined in their own time-or if they did recognize them they chose to ignore them for a variety of reasons.

One of the most disastrous of the measures imposed upon both men and women but especially women was limiting sexual behavior to the point that most individuals spent much of their lives in a state of sexual frustration caused by a build-up of sexual energy that could not be expended.

Until contemporary times even masturbation, especially by males, was regarded as a major sin against God and was punished by a variety of means, including things that were demeaning and often cruel. [One Bible author says it is better for a male to leave his seed in the belly of a whore than to masturbate!]

The results of this misunderstanding and misuse of human sexuality included both emotional and physical ailments that still today continue plague much of mankind…and historically have also resulted in thriving prostitution industries in most countries. [It is just now finally being recognized by a few "experts" that unused sexual energy in males is responsible for much of the violence in societies.]

When education and other forms of enlightenment began to loosen some of the religious restraints on sexual attitudes and behavior in the United States, businessmen were quick to pick up on and exploit the area of human sexuality that was the most abused, most constrained-and that, of course, was female sexuality.

Advertisements began to feature attractive women in seductive poses and various states of undress. By the 1950s most marketing programs in the country were based on the appeal of female sexuality. And in the following decades female sexuality-related ads began to appear in Japan and other Asian countries.

Well before the end of the 20th century the level of sexuality portrayed in American advertisements of all kinds and in every medium had reached the level of soft pornography. By the beginning of the 21st century many marketing programs had reached the level of semi-hard porn to attract attention to products…and hard-core porn had become a staple of movies and television shows.

Another fallout from the misunderstanding and misuse of human sexuality is the declining custom of marriage and the increase in children born out of wedlock…both of which have a powerful, negative effect on the stability of societies and the quality of life.

This sexual revolution-again caused by the mostly well-intentioned attempts of religious doctrines to limit sexual behavior and channel it into narrow confines-is still in its early stages. Where and how far it will go remains to be seen.